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Facebook LERT
Facebook LERT – Law Enforcement Response Team Training
Design, Branding, Multimodal Learning Experience Development
Brittney Cunningham
Directed Creative and Learning and Development, VR and Chatbot Strategy
Aaron Kim
Head of Design
Design, branding, and development of a cutting-edge training program for Facebook’s Law Enforcement Response Team (LERT), supporting internal teams and global law enforcement agencies such as the FBI, local police, and government authorities. The objective was to create an immersive, engaging, and effective training experience that equipped law enforcement personnel with the skills and knowledge to support their critical work within Facebook’s ecosystem.
The LERT onboarding program featured a multimodal experience, combining VR simulations with IBM Watson AI integration to deliver a truly immersive and interactive training environment. The program also included online courses, VILT sessions, team projects, and social learning activities. The training not only aimed to develop technical expertise but also fostered collaboration and critical thinking among global law enforcement teams.
Key Contributions:
Innovative Training Design—developed a comprehensive, multimodal onboarding experience that combined voice and body-activated VR simulations, interactive online courses, and VILT sessions to cater to different learning styles.
AI Integration—integrated IBM Watson AI into the VR experience to enhance realism and provide personalized feedback for trainees, ensuring each participant received tailored learning outcomes.
Simulation & Role Play—designed simulated activities and real-world scenarios to allow teams to practice their responses in a controlled, safe environment.
Efficacy Assessment—created formal assessments and surveys to measure the effectiveness of the training, generating detailed reports that demonstrated improved knowledge and performance.
Recognition & Impact—the program was recognized by the VP of Legal, who rated it as “the best training he had experienced in his career.”
This innovative, immersive training program helped ensure that Facebook’s LERT team and global law enforcement partners were equipped with the skills to effectively support the platform while keeping users safe. The combination of cutting-edge technology and strategic learning design made this program a benchmark in law enforcement training.







































